Loyalty Cash™ gives automotive dealers a competitive advantage by rewarding customer loyalty. It tracks each individual dealership transaction, and enables customers to apply a portion of money spent, to the purchase of their next vehicle or maintenance service at that dealership. Loyalty Cash™ gives dealers Market Control by providing incentives for customers to return. It is inexpensive and easily integrates with most dealer databases. Loyalty Cash™ is web-based, fully customizable, totally secure, and completely private. As a plus, there are NO long-term commitments.