
Summit's Performance Based Marketing was "plug and play" and made it easy for us to move our sales needle.
Matt Higgins, General Manager
Bettenhausen Dodge
Producing at a 20% sales bump, or better, during each program run has convinced us to stay with Summit's Performance Based Marketing strategy. Summit shifts the risk of marketing from our dealership to Summit and has produced spectacularly every time.
Ken Brody, General Manager
Harbor Honda
Summit takes care of all of the details of the marketing and works on our behalf to produce the one thing that matters most to our dealership…producing sales.
Ken Nahod, General Sales Manager
Harbor GMC
Summit follows through on its commitments and ensures our programs run as scheduled. Their Performance Based Marketing strategy is one I personally call my friends about to ensure they sign up on a Summit program. Who doesn't want their marketing company to produce measurable results and take all of the risk in the marketing.
Darrin Bauer, General Manager
Arnie Bauer BP GMC
Our Auto Group partnered with Summit Resources to help increase sales. The results are real and measurable. I highly recommend the Summit Resources Performance Guarantee™ to any potential dealerships.
Michael Critchley, President/CFO
Warnock Automotive Group
Chris Myers Automall is very pleased with the results from Summit Resources. We send direct mail to our database every quarter and have done so with Summit Resources for over a year now. We would recommend their services to any dealership.
Marvetta Clevenger, Business Development Manager
Chris Myers Automall
We've been using Summit consistently for the last 3 years with outstanding results. We sell about 30 units per campaign with a high PVR. The best part is that we only pay for units Summit helps us sell!
Mike Tickle, General Sales Manager
John Megel Chevrolet
We are in the middle of a successful campaign and currently in our 4th campaign with Summit Resources. We are a stand alone Buick dealership in a current market that is very slow. The cost of contacting our customers has dropped substantially since partnering up with Summit Resources. As a result we have the highest gross average per car sold in the history of our dealership. That is our gross average sales are at their highest since using Summit Resources. This program with Summit Resources is a no brainer for us and anyone using Summit's programs.
Phil Stover, Sales Manager
Len Immke Buick
Combining technology with practical retail experience, Summit allows me to order the number of units I want to sell from their program. If I want 50 sold units, I just place the order. The best part is that it's all performance based, so I have no risk.
Ronnie Whitlock, General Manager
Vandergriff Toyota
We have had success with this program and I would recommend it to other dealers that need a boost to hit their SFE units.
Marlo Hermelbracht, General Manager
Knoepfler Chevrolet
Our success on our first program and Summit's commitment to us as a client convinced our dealership to continue partnering with Summit to generate sales. We look forward to many future programs where Summit can help us generate an additional 16 - 20 sales whenever we ask.
Don Jones and Steve Elerick, General Sales Managers
Westlie Ford
Summit's Performance Based Marketing™ was an easy program for our dealership to work and track. The prospects responded to the marketing influence over the seven weeks and our dealership controlled the sales cycle. Through partnering together we were able to sell 27 units directly attributed to the program, from only 2,372 targeted prospects. Summit's profiling definitely targeted buyers and helped influence them to buy from our dealership. We look forward to a long partnership with Summit.
Sean Ostler, General Sales Manager
Miles Chrysler Jeep Dodge
Summit allows me to order the number of sales that will help my dealership move forward. Summit offers a simple and consistent process that helps our dealership generate 30 - 40 additional sales during the program.
Paul Dyke, General Manager
El Cajon Ford
Every month Summit Resources continues to add profit to our bottom line. Unlike the great "Steak Knife Giveaways" which provide traffic to demotivate your staff, their program is simple and effective. It does exactly what you expect from your salespeople. It "works." By taking those customers that already know and trust you and your dealership, they drive those qualified customers to your store and they buy! Simply, you only pay for those that buy.
John Schultheis, General Manager
Chrysler Jeep Dealership - Indiana